Academic Clients

Jules also has experience of working in academic settings where she bridges the gap between academia and the corporate world as a dynamic speaker, trainer and coach.
She is able to bring her own experience and storytelling to the a learning environment without losing the real essence of what business is about. People.
Whether delivering a keynote talk as part of a lesson, or crafting and delivering modules for professional programmes, Jules offers a fresh perspective on sales, customer experience, and leadership.
Let’s collaborate to create something exceptional in the learning world.

Leicester Castle Business School – Postgraduate Certificate in Professional Coaching – 1/2 day training.

Delivering a training session around Sales and Marketing to post graduate students studying professional coaching.

Very much introducing a new way of looking at sales which focused on how we connect in business with a client focused strategy. Losing fear around losing revenue business and gaining confidence in building trust and relationships which cements longer term and a more fruitful business strategy. Building clients for life.


“I had the pleasure of working with Jules recently when we delivered a training session for students on the Leicester Castle Business School Postgraduate Certificate in Professional Coaching. I found Jules to be a highly engaging speaker, very knowledgeable and willing to challenge the status-quo around sales and marketing. I learnt a lot from sitting in on her presentation and would definitely recommend her to anyone looking for an inspirational speaker who thinks outside of the box!”

Steve Baguley – Accredited Executive Coach, PhD Researcher and Coaching Psychologist

University of Northampton – Employability Conference

Keynote Speaker – Confidence and business planning 

Keynote talk and Q & A session to students studying Business. Covering several topics; business planning, confidence, resilience and sharing some of my Dragons’ Den lessons. 

Q & A session followed to give the students a chance to share their own business ideas and ask any advice on how they can implement smart business planning.


“So wonderful as always, Jules. The students loved it and thanks for being part of the team”

Lydia Selby BA Hons MBA  Cipd Ahea DipHE Russian Cert Ed

Senior Lecturer- Human Resource Manager and Organisational Behaviour

Aston Business School – Aston University

I delivered a guest lecture in the MBA Advanced Strategy course for
Dr. Carola Wolf, Lecturer in Strategy at Aston Business School, Aston University.

The session talking about how to sell business ideas and strategic initiatives as a Middle Manager. Within that we analysed a Dragons’ Den video with the students in the session to explore things like how the content of a proposal is presented – forecasts, unique selling points, market opportunities, but also how this is complemented by other dimensions…considering dress code and other material artefacts you bring in (sample products, flip charts, maps, spreadsheets, other documents or visualisations….). The importance of active listening and engaging the people in front of whom you are presenting because you understand what they need from you. Being flexible with your pitch to adjust as the interaction unfolds if needed, and how to use great storytelling to connect with your audience.


“Can I please re-express a big THANK YOU for joining us on the MBA course! The students absolutely loved it and continued talking about your lecture for the rest of the day 😉 It was great having you and I hope you had a good time with our class, as well.”

Dr. Carola Wolf – Lecturer in Strategy – Aston Business School